Content Engines

We don’t just support creators — we build publishing engines.

From formats to distribution, we run media properties that ship content consistently across platforms.

Built for the creator ecosystem — from day one.

Flagship IP

Our Original Properties

Lifestyle & Food

India Food Network (IFN)

A multi-format publishing engine defining the modern digital food experience in India through video, live commerce, and editorial storytelling.

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Reach
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Lifestyle & Food

Start2Bake – India’s Online Baking School

Start2Bake is a standout online baking academy designed to bring quality baking education straight to your kitchen. Learn from expert-led live and pre-recorded sessions, build confidence in the oven, explore diverse baking styles from breads to desserts, and master skills at your own pace.
Lifestyle & Food

Kabita’s Kitchen Mix

A creative culinary hub bringing home-style recipes and kitchen inspiration straight to food lovers. From simple everyday meals to delightful treats, Kabita’s Kitchen Mix celebrates flavourful cooking with easy-to-follow guidance, tips, and engaging food content.
Recipes / Month
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Platforms (YouTube, Instagram, Website)
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Monthly Food Lovers
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Flagship IP

Our Original Properties

Our Philosophy

What publishing teaches you

Consistency beats noise

Scaling content requires systems that can ship quality daily, not just in bursts.

Distribution is king

Content is only as good as the systems that get it in front of the right audience.

Sustainability via Systems

We build tech-enabled workflows that make creator creativity sustainable long-term.

Flagship IP

Platform Impact

A snapshot of programs and publishing we’ve built and run — shared with NDAs in mind.

Start2Bake

Start2Bake — Online Baking School (By India Food Network)...

IFN – India Food Network

India Food Network (IFN) is a leading digital-first food and...

Tastemade

PING Network partnered on the Indian extension of the global...

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